Imaginativ logo

Privacy Policy

1. Introduction

Welcome to Imaginativ, operated by EGA Desenvolvimento de Tecnologia LTDA (“we”, “our”, or “us”).
We are committed to protecting your privacy and ensuring transparency in how we collect, use, and safeguard your information.

This Privacy Policy explains how we handle your personal data when you use our mobile and web applications, website (imaginativ.app), and related services (collectively, the “Services”).

By using Imaginativ, you agree to this Privacy Policy.

2. Company Information

Legal Entity: EGA Desenvolvimento de Tecnologia LTDA
CNPJ: 49.199.562/0001-03
Address: Av. Paulista, 777, 15º Andar, Conj. 15 Sala 1940, Bela Vista, São Paulo, SP, CEP 01311-914, Brazil
Email: contato@imaginativ.app
Website: https://imaginativ.app
Availability: Global

3. Information We Collect

We collect only the minimum data necessary to operate and improve our Services.

3.1 Information You Provide

  • Account Data: When you sign in with Google, we collect your name and email address.
  • Media Uploads: You may upload media (images, audio, and videos) used to generate personalized AI videos.
  • AI Input: Text or audio input provided to create personalized content.

3.2 Automatically Collected Data

We may collect limited technical information automatically, including:

  • IP address, browser type, and device information
  • Usage data and analytics (e.g., how users interact with the app)

3.3 Children’s Data

We do not collect or store personal information from children.
All data is provided by parents or guardians using the app. Any references to children in content (e.g., names or stories) are user-generated and not stored separately by us.

4. How We Use Collected Information

We use collected data for the following purposes:

  • To generate personalized AI videos based on user input
  • To provide, maintain, and improve our Services
  • To respond to user requests and provide customer support
  • To analyze usage trends and app performance (analytics)
  • To ensure the security and proper functioning of our systems

We do not use collected data for advertising or resale.

5. Use of Third-Party Services

We use trusted third-party providers to deliver our Services securely and efficiently.
These include:

  • Google: For authentication (Google Sign-In)
  • Stripe: For payment processing
  • Supabase (Brazil) and Cloudflare (R2, Workers): For data storage and content delivery
  • AI Cloud Providers: For video generation using custom AI models
  • Analytics Providers: For performance monitoring and usage metrics

Each third-party service is bound by its own privacy and data protection policies.

6. Data Storage and Security

  • User data is securely stored on Supabase (Brazil) and Cloudflare R2/Workers.
  • All data transmitted between users and our servers is encrypted using HTTPS/TLS.
  • Access to data is restricted to authorized personnel only.
  • Users can only access their own data.
  • We follow best practices in security and data protection.

7. Data Retention

We retain personal data only as long as necessary to provide the Services or as required by law.
Users may delete their data or account at any time by contacting us at contato@imaginativ.app.

8. Data Sharing and Disclosure

We do not sell, rent, or trade personal data.
Data may be shared only with:

  • Third-party processors necessary for service delivery (e.g., payments, hosting, AI processing)
  • Legal authorities, if required by law or to protect our rights and users’ safety

9. User Rights

Depending on your location, you may have the following rights under GDPR, CCPA, or LGPD:

  • Access: Request a copy of the data we hold about you.
  • Correction: Request correction of inaccurate or incomplete data.
  • Deletion: Request deletion of your data.
  • Objection: Object to certain types of data processing.
  • Portability: Request transfer of your data to another service provider.

To exercise these rights, contact us at contato@imaginativ.app.

10. International Data Transfers

As we operate globally, data may be processed in locations outside your country of residence.
We ensure that such transfers comply with applicable data protection regulations (e.g., GDPR and LGPD) through secure and lawful mechanisms.

11. Children’s Privacy

Imaginativ is designed for parents, not children.
We do not knowingly collect personal data from children under the age of 13 (or the relevant age in your jurisdiction).
Parents may input information about their children as part of creating personalized videos, but such data is used solely for content generation and not stored or analyzed.

12. Updates to This Privacy Policy

We may update this Privacy Policy from time to time.
Significant changes will be communicated via email or in-app notification.
The latest version will always be available on our website at imaginativ.app/privacy-policy.

13. Contact Us

If you have any questions, requests, or concerns regarding this Privacy Policy or your personal data, please contact us:

EGA Desenvolvimento de Tecnologia LTDA
Email: contato@imaginativ.app
Website: https://imaginativ.app
Address: Av. Paulista, 777, 15º Andar, Conj. 15 Sala 1940, Bela Vista, São Paulo, SP, CEP 01311-914, Brazil

✅ Compliance:
This Privacy Policy complies with the Lei Geral de Proteção de Dados (LGPD), General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), and Children’s Online Privacy Protection Act (COPPA).

Effective Date: Upon publication
Last Updated: October 2025